Why HoneyBaked is a Great Opportunity Year-Round

Why HoneyBaked is a Great Opportunity Year-Round

Honey Baked Ham has been a part of holiday celebrations for generations, which makes us, and our franchisees, very proud. Importantly, we are also part of our customers lives beyond the holiday seasons. Our additional positioning as both a catering franchise and a sandwich franchise provides franchisees with the ability to consistently engage customers throughout the year.

Holiday Traditions

HoneyBaked is honored to be a part of holiday celebrations for millions of families. We know that our spiral-sliced ham, roasted turkey breast and homestyle sides bring people together year after year. Loyal HoneyBaked fans just can’t imagine an Easter, Thanksgiving or Christmas without the World’s Best Ham.

Easter

Each spring, HoneyBaked franchisees and their teams prepare the lunches and dinners that will bring families together over the Easter holiday. Our pre-cooked hams make plan-ahead Easter Sunday feasts easier than ever; plus, each homestyle side is a snap to warm up once everyone is ready to gather around the table.

Thanksgiving

It’s just not Thanksgiving without turkey. And, although our ham is world-renowned, HoneyBaked also sells cooked turkey breasts so our customers can spend more time making memories with loved ones and less time in a hot kitchen each autumn. Our franchisees also utilize our proven marketing system to let customers know about all the side dishes we sell to complete their Thanksgiving meals. These include our loaded smashed potatoes and our fan-favorite green bean casserole.

Christmas

Christmas is a time for family and tradition. And HoneyBaked makes that possible by preparing seasonal classics and festive favorites that customers are proud to serve their families. Christmastime is one of the busiest seasons for HoneyBaked franchisees, when even our owners throw on an apron and meet their customers face-to face and share in the holiday spirit.

Because HoneyBaked is also a catering franchise, our franchisees can cater all types of holiday parties and events, bringing our delicious products right to our loyal fans.

Catering

Franchisees can use our catering revenue stream to capitalize on HoneyBaked’s holiday business and use it to engage with customers year-round. Once you become a pro at HoneyBaked operations, you will have the chance to work with your franchise business leader to build out the catering revenue stream. You will discuss the types of events you can cater, like birthday celebrations, office lunches and dinner parties; and figure out the logistics of making your HoneyBaked store a catering franchise, too.

As a Honeybaked franchise owner you will be able to decide how to operate the catering franchise part of your business. For example, some of our franchisees choose to take a hands-on approach to catering by being personally responsible for receiving and fulfilling orders. Other franchisees choose to hire a catering manager who has the catering know-how to make sure that each customer is happy with each order.

Lunch

The lunch revenue stream is a great way for HoneyBaked customers to engage with the brand on a regular basis. Our crunchy-glazed ham and roasted or smoked turkey breast make for delicious sandwiches. Franchisees maintain small dining rooms that allow our guests to take a proper lunch break if they are looking to get away from their office for a while.

For customers who want to take their lunch to-go, HoneyBaked is a satisfying alternative to greasy fast-food sandwich franchises. Care goes into each HoneyBaked sandwich and that’s why customers make us a regular part of their lunch routine all year long.

For more information about what makes HoneyBaked a great franchise opportunity year-round and on how you can become a HoneyBaked franchisee, reach out to us.

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