At The Honey Baked Ham Company®, April is one of our busiest months, because with it comes a seasonal tradition: Honey Baked Ham on the table at Easter brunch. For our franchisees, this means an uptick in catering orders, retail, and gifting sales. However, HoneyBaked is more than a seasonal favorite, and franchisees benefit from our foil-wrapped staple year-round.
With a product that drives high-volume holiday sales and a menu that keeps customers coming back year-round, HoneyBaked offers a franchise model built for both momentum and longevity. Easter highlights how HoneyBaked’s unique seasonal surge and year-round relevance create a powerful foundation for franchising.
A Holiday Classic That Drives Seasonal Demand
For many American families, few foods say “holiday gathering” like a ham from HoneyBaked.
When Harry Hoenselaar opened the first HoneyBaked store in 1957, the timing was perfect. Americans were looking for holiday meals that felt both elevated and effortless, and HoneyBaked delivered.
Now, Easter tables don’t feel complete without HoneyBaked’s signature gold foil. This legacy continues to drive meaningful revenue at Honey Baked Ham franchise locations— customers often place orders well in advance or line up the week of the holiday to secure their family’s delicious centerpiece. With options like online ordering, catering, delivery, and curbside pickup, franchisees are equipped to handle Easter’s high traffic efficiently and with strong returns.
Beyond the bottom line, the holidays give Honey Baked Ham franchisees a singular opportunity to be part of something bigger as they help families create memories. That kind of seasonal momentum, rooted in decades of tradition, is both powerful and reliable in today’s ever-changing quick service restaurant landscape.
More Than a Holiday Ham: Year-Round Appeal
While holidays like Easter create major sales spikes for HoneyBaked franchisees, demand for quality comfort food exists year-round. Whether it’s a quick lunch, an office catering order, or a family picking up dinner on a busy weeknight, HoneyBaked’s everyday offerings remain a key revenue driver for franchisees.
This steady, year-round revenue stream allows franchisees to operate with confidence, balancing high-volume holidays with a reliable daily rhythm. It’s one of the many reasons opening a Honey Baked Ham franchise is a long-term opportunity for business owners looking to expand their restaurant portfolios.
A Business That Balances Both Worlds
For HoneyBaked franchisees, serving a beloved holiday centerpiece and building a thriving business are one and the same. With a product that’s deeply woven into American traditions and a menu that delivers across every season, opening a Honey Baked Ham franchise offers a rare dual advantage: seasonal surges that drive high-volume sales and steady, everyday demand that sustains long-term growth. Franchisees benefit from multiple revenue streams— retail, gifting, catering, and lunch service— all while offering a product that’s stood the test of time.
If you’re seeking franchise opportunities, you’ll notice that HoneyBaked’s family values extend beyond our products. Honey Baked Ham owners benefit from a strong family-friendly business model and a strong community presence within their locations, thus creating customer loyalty while building a business that fits their lifestyle and stands the test of time.
Since 1957, our glazed ham has remained an iconic dish that is beloved for everything from Easter brunch to mid-day lunch breaks. For owners and operators, this is a business built for every season— meaning now is a great time to invest in a Honey Baked Ham franchise. If you can picture yourself taking advantage of a franchise opportunity that delivers meaning and momentum with a longtime beloved product, fill out our inquiry form.
