Family-Backed Team Joins Beloved Household Name Brand as Local Owners
CARTERSVILLE Ga. – The Honey Baked Ham Company®, the iconic brand known for its premium hams and delectable feasts, recently announced new ownership of the Cartersville, GA location. The store is now owned by husband and wife, Todd and Laycie Ewing, along with their daughter, Elizabeth Ewing, after purchasing the store on June 24. The Ewings plan to update the building and lunch café with new renovations beginning soon.
Todd brings over three decades of sales and business experience to the venture, coupled with Laycie’s career as an attorney. Additionally, Elizabeth has several years of sales and management experience and is eager to translate those skills into her family’s new business with the beloved legacy brand. With deeply rooted ties in the brand lasting over 30 years, the Ewings are well suited as the new local owners of the store in Cartersville.
“Not only have we been customers of HoneyBaked for decades, but my wife’s family owned several ham stores when we first met in college---and now we are looking forward to playing a part in its growth while also creating a legacy for our daughter,” said Todd Ewing. “Along with the brand’s historic household name, we also appreciate the company’s commitment to innovation which will attract yet another generation of consumers. And we are looking forward to connecting with those throughout the Cartersville area while building on the store’s existing relationships throughout the community.”
Todd and Laycie are putting together a new team of store associates and are planning for new design renovations that will introduce a fresh look and feel for customers to enjoy. Their daughter, Elizabeth, has been tasked as the Business Development Director and will work on sales and marketing for year-round office lunch catering as well as corporate holiday ham gifting.
“The Ewings are a prime example as to how our franchise network sets itself apart in the industry,” said Jim Hannan, SVP of Operations with HoneyBaked. “Their extensive experience ranging across a variety of industries combined with the family’s deep ties to the brand make them the perfect people to help to take over this location. We know that the Ewings will continue upholding the strong sense of community the location already holds.”
Driven by a commitment to providing exceptional products and cherished experiences, HoneyBaked has become a household name with a loyal customer base. With delicious offerings like their complete meals featuring signature glazed ham and turkey breast, a variety of heat & serve sides and desserts, as well as new Take & Bake Sliders and Biscuits, HoneyBaked has cemented itself as the industry-leading forerunner for celebrations and everyday occasions.
HoneyBaked is actively seeking passionate entrepreneurs to join its thriving franchise network. The brand encourages scalability, long-term growth, and active community involvement in its franchisee candidates. By capitalizing on its unrivaled products, proven business model, and comprehensive support system, HoneyBaked is set to energize the franchise industry while ensuring a glazing path to success.
About The Honey Baked Ham Company ®
For more than 65 years, The Honey Baked Ham Company® has provided customers and their families with delightful food to enjoy for all of life’s special moments. HoneyBaked’s origins began when founder Harry J. Hoenselaar patented a spiral-slicing ham machine, making way for the first HoneyBaked Store in Detroit, Michigan. Since that momentous opening in 1957, the family-owned company has grown to more than 400 locations nationwide, serving its signature spiral-sliced Honey Baked Ham with sweet and crunchy glaze, premium turkey breast, heat & serve sides, desserts, sandwiches, and most recently, delicious take & bake sliders and biscuits. Offering convenient meals using the best ingredients, HoneyBaked will make every occasion a little more memorable, whether you’re dining in-store, picking up or ordering online.
For more information about HoneyBaked, see https://www.honeybaked.com/home and connect on Instagram, Facebook, Twitter, Pinterest, and TikTok.
For more information on the HoneyBaked franchise opportunity, visit https://honeybakedfranchise.com/.
